In the last several years, a record break number of shops have migrated to E-commerce stores. E-commerce marketplaces and website builders have been working hard to enhance their platforms in response to rising market demand from both customers and business owners. Customer experience, valuation, and feedback, whether favorable or negative, have a significant impact on the commercial performance of any E-commerce business. The best way to keep your digital customers pleased is by leveraging some modern Magento Ecommerce Development Trends going on in the market.
Magento, a US-based E-commerce platform, has a community of over 250,000 developers. They contribute to the platform’s growth, stability, and new features development. As online companies adapt to new developments to make their services more appealing and user-friendly, rising trends in E-commerce development demonstrate the relevance of online enterprises. E-commerce site owners are eager to check out the newest and most intriguing Magento development trends for the ongoing year.
Emerging Magento Ecommerce Development Trends from Modern Customers
Using video content creation for Social Media Marketing
According to some sources, 72% of people will prefer watching videos rather than reading a product description, which will give you the actual conversion.
Mobile shopping optimization
Due to the increased smartphone usage, more people use smartphone devices for shopping instead of web browsers.
Offer custom-made experiences to your customers
As per some data, 80% of the customers connect with a brand or E-commerce site if the products they show are closely related to past encounters. Providing personalized, user-interactive experiences boost client satisfaction and improve results.
Multi-channel selling through various system integration
Dealing on both online and offline channels increases the chances of attracting new customers, turning them into final sales, and enhancing brand recognition.
These are some current client demands that you must adhere to keep up with shifting trends. To integrate these ideas and techniques into your current online business, you must follow some upcoming Magento E-commerce trends of 2022.
Strategies to fix the Advent of your Store and Earn Customer’s Trust
You can create better websites for your online business using these current Magento development techniques:
1. AR and VR
Augmented reality and Virtual reality has changed the way we buy products online. The customers can use AR/VR to virtually test different items or products and also to take a virtual tour to evaluate locations, positions, or fixations when buying products online. These can help the customers to get assured of the item they are going to buy and this can result in increased conversion. AR and VR are cutting-edge web development technologies, and by incorporating them into your Magento E-commerce store, you can provide your customers with a better shopping experience.
2. Chatbots
Almost every new website now uses chatbots and this trend is not going anywhere far in the future. Chatbots are an excellent substitute for time-consuming customer care operations. Shoppers can get the answers to their queries within a fixed time by a bot instead of a human. AI integration in your Magento store will help your customers to get the solution faster through chatbots and make the process easier for both sides.
3. AI and big data
Prognostications are pouring in that AI-enabled personalized shopping will become a major player and a must-have feature for all E-commerce platforms. By analyzing prior searches and transactions, AI can swiftly acquire consumer data and generate future predictions, resulting in a more favorable shopping experience. You can transform your Magento E-commerce development process with artificial intelligence and big data analytics.
4. Voice search
Voice-based searches have become popular among internet users, thanks to the popularity of voice assistants like Alexa, Siri, and Google Assistant. By 2022, it is expected that voice search would account for nearly half of all online purchases. Mobile purchases can be significantly increased with the help of voice search. You can gain considerable benefits from voice search optimization for your Magento store both now and in the future.
5. Social Selling
In the realm of the E-commerce business, social selling has become a huge trend that online merchants are employing to boost sales and profits. When developing an E-commerce website, one of the most important factors for Magento web development is social media integration.
6. Magento PWA
Progressive web applications can provide your customers native mobile app-like features without downloading the app. PWA is becoming a more popular trend in 2022 for Magento website development.
7. Push notifications
Push notifications can help your E-commerce business with abandonment cart rates. An online shop can easily pull in a consumer and give them the extra push they need to complete the transaction by sending them a personalized push message. Using ‘PushAlert’ in Magento 2, a customer can easily enable online push notifications.
In The End
Magento can fit the criteria of a perfect E-commerce platform for your E-commerce website. A flexible platform like Magento can help you boost your sales by using above discussed trends and attractive features. Observing E-commerce trends alone will not get you far unless you are seriously considering utilizing them soon.
Basically, to integrate the newest trends on your Magento E-commerce website, you should choose the best Magento development firm. And who better than us, iCreative Technologies? We always recommend to have all the modern and newer trends into our Client’s Magento (Adobe commerce) website. That can make your business more productive. Contact us right away for more profound information.
Jainesh Shah
Jainesh Shah is a CEO and Co-Founder of iCreative Technologies Inc. iCreative Technologies is a digital eCommerce agency mainly serving B2B clients across the globe. With over 15 years of experience in technology and business, he is helping his client thrive in this competitive era. He is specialized in eCommerce consulting, creative thinking, generating new business ideas, and delivering end products to market in the digital space. He is working with the vision to help his partner agencies and Clients to grow in their respective businesses.