6 Best Shopify Apps for eCommerce Business Growth

Shopify is among the world’s most prominent eCommerce systems. Shopify, a popular choice for both small and large enterprises, has streamlined the virtual shop process while also democratizing the online marketplace.

Shopify enables you to capture the internet to develop your business without breaking the bank. If you want to avoid hiring a staff of website developers or spending exorbitant site maintenance fees, Shopify is the best option.

This list is helpful whether you are constructing your site, researching the finest applications for a future Shopify store, or wanting to optimize the speed of your existing website using various tools. You’ll be relieved to hear that we completed all of the legwork for you. So, let’s look at the most useful Shopify applications in 2023.

1. Klaviyo

The Klaviyo database connects effortlessly with your cloud platform and provides the whole history of every client that visits, including how they landed at your website, what they browsed, and how long they stayed.

It also includes email and SMS layouts for consumer communication and promotion. Klaviyo integrates easily with your Shopify shop and generates statistics to help you know your customers’ wants and what drives sales.

Klaviyo’s Best Features:

  • Automation of email marketing
  • SMS marketing is built in.
  • With integrations, there are several data and segmentation opportunities.
  • Campaign creation, scheduling, and execution

Price: $60/month

2. Plug in SEO

Plugin SEO is one of the top free Shopify applications. It aids in the identification, troubleshooting, and resolution of SEO (Search Engine Optimization) difficulties. As a consequence, it increases organic web traffic to your website.

Furthermore, this program detects problems with page titles and descriptions, performance, and other factors. It also offers shortcodes that you may utilize to fix any problem on your own. You can execute on-page improvements, enhance search engine results, and increase traffic, all with a single app. 

PluginSEO’s Bets Features:

  • Rich snippet JSON-LD schema markup
  • Templates for mass editing of meta titles and descriptions
  • A keyword tracking tool for top-performing keywords.
  • Traffic optimizer: Increase traffic by locating relevant keywords.
  • Improve click-through rates by using Google structured data and rich snippets.
  • Text optimizer: Improve your image’s visibility by mending it with text.
  • Page speed optimizer: Increase the speed of your website.

Price: Free Trial for 14 days, Free Plans, $29.99 for Plus and $39.99 for Pro subscriptions.

3. Oberlo

Oberlo is an app for dropshipping. It assists numerous merchants in locating things that need to be offered on Shopify. It enables you to search and add goods straight into the Shopify store, allowing you to begin selling immediately. Oberlo manages your inventory, so you don’t have to worry about storage or keeping it at your house. Oberlo also takes care of customer service issues.

It’s an online storefront that allows companies to manage large orders, sales records, virtual inventory, product information, and more. Besides, it will enable you to import items from AliExpress and create product descriptions that are simple and easy to use.

Oberlos Best Features:

  • Price reduction.
  • Tracking of shipments.
  • Reporting/Analytics.
  • Management of Suppliers.
  • eCommerce administration.
  • Product information administration.
  • Fulfill orders automatically to deliver a product to a consumer.
  • Change the photos, names, and descriptions of your items.
  • With integrated order tracking, you can trace your package.
  • Using ePacket, you may find goods with the quickest delivery timeframes.
  • Depending on the best pricing, switch product providers.

4. OptiMonk

OptiMonk is a robust eCommerce popup solution that lets you develop popups that your customers will like. It improves your customers’ online shopping journey by providing appropriate messages.

With OptiMonk’s assistance, clients have seen a 37% boost in conversion rates and a 20% decrease in cart abandonment rates. Pop-ups, sidebar messages, sticky bars, and widescreen messages can all be easily created and personalized with the software.

OptiMonk’s Best Features

  • A vast template library: You can create aesthetically attractive popups for your Shopify business with just a few clicks.
  • A/B testing: Try alternative offers and messages to maximize the effect of your onsite communications.
  • Drag-and-drop editor: Without any code, you can quickly create unique greetings.
  • 30+ smart targeting and trigger options: Popups may be targeted depending on the source of visitors, geotargeting, cart balance, and other Shopify-specific factors.
  • Countdown timers: Use a ticking clock in your popup advertising to increase the sense of urgency.
  • Easily manage several campaigns: Use the UX protection stack and advanced campaign management options to avoid annoying visitors.

Price: free subscription that includes 15,000 monthly page views. Payment plans begin at $29 per month, and subscriptions may be modified to accommodate your company’s growth. 

5. Keeper

69.99% of online shopping carts are abandoned! That’s a significant amount of money that hasn’t been spent. The truth is that most people shop on their smartphones numerous times each day before making a purchase. 

Customers might see an item they desire on their computer and add it to their shopping cart but then wish to buy it later on their smartphone, which stores their credit card details. The keeper remembers the client’s shopping cart contents on each device. This makes it easier for customers to finish their orders, which leads to increased sales for your shop.

Keeper’s Best Features

  • Make it simple for consumers to finish their purchases across several devices.
  • Reduce the number of abandoned carts in your business.
  • Boost your average purchase rates.

Price: Free

6. Effortless Marketing – best for Google Shopping

Being able to generate and manage your product feed on large networks like Google and Facebook may help you increase sales significantly. You can increase your ROI and attract more visitors by improving your product names, descriptions, and much more with the feed editor. 


  • Create a product feed with custom product titles and descriptions. 
  • Send Feeds to Merchant Centers with instant feed URL
  • Include metafields, several currencies, more picture links, and other features.

Price: Free


Shopify applications can enable additional features that can improve your website for a better client experience and increased revenue. While the applications listed above are among the most effective applications accessible in the Shopify App Store, there are many more to explore and use to fuel your unique Shopify business. It all boils down to picking the perfect app for your specific needs.

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