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Moravan is a German skincare brand selling premium skin and personal care products directly to consumers across Germany and Europe through their Shopware 6 store.
The brand has built a loyal customer base around product quality, but as traffic and catalogue size grew, the existing Shopware 6 setup began holding the business back not because Shopware itself was the wrong platform, but because the store hadn’t been developed and optimized to match the brand’s growth.
Moravan wanted a specialist Shopware 6 partner to fix these gaps without the cost and disruption of a full platform migration.
Following are the challenges we identified for Moravan.de’s Shopware 6 store , As Specialized Shopware Partner and Shopware 6 Agency in Germany Moravan team partnered with iCreative Technologies.
Key Challenges
As a specialist Shopware 6 development and implementation agency, iCreative Technologies delivered a full scope of work for Moravan.de.
Previously Website was lack of generating sales and dropping user from website, We audited the full customer journey across homepage, product pages, cart, and checkout, then implemented targeted CRO improvements:
The existing theme didn’t reflect Moravan’s premium skincare identity or support storytelling around ingredients and routines
As a best custom Shopware 6 theme development company, iCreative designed and built a fully custom theme tailored specifically to the brand.
Results
Moravan’s category pages lacked intuitive filters, effective merchandising, and a strong SEO structure, making product discovery more difficult. We rebuilt the category pages with a customer-focused approach.
Moravan needed reliable ongoing support to manage updates, technical issues, and store improvements without disrupting operations. As one the well known Shopware 6 support agency we held Moravan brand with following solutions.
In result we achieved
Moravan’s existing setup lacked the connected tools needed to turn customer activity into repeat purchases and actionable insights.
As specialized Shopware 6 integration experts, we added the required integrations to Moravan’s Shopware 6 store.
In result we achieved
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