Why should you choose Prestashop for your next eCommerce project?

Choosing the best platform for creating an online store is crucial for any business. Many platforms offer free services for designing an online store; some of them are paid. Prestashop is an open-source platform that allows you to build a unique online store.

Prestashop web development is an extremely customizable and leading eCommerce platform that comes with easy solutions that too without any cost. You can create an online store as per your business requirements.

Prestashop is an excellent choice for small and medium-sized eCommerce businesses. It is simple to build, supports multilingual languages, user-friendly, multiple currencies, etc. You can get a Prestashop theme that correlates to your business from different marketplaces.

Let’s talk about the advantages that will give you grounds to use Prestashop :

  • Easy to Use

PrestaShop is an engaging choice that revolves around the point that it is simple to use. You don’t have to become a pro in technical skills to set up your store. It is as easy as downloading add-ons and fixing them, and you will be covered.

  • SEO friendly

PrestaShop Themes are designed SEO-friendly so you can upload content respectively. It also helps you rank higher in search engines, empowering you to drive more traffic to your store organically.

  • Mobile Friendly

PrestaShop is a mobile-friendly eCommerce platform, which provides mobility to your website. The default template for this platform has a mobile-optimized cart securing your site that can be reached from any devices such as tablets, mobiles, computers. The user interface continues to be the same for this platform beyond the machines.

  • Cost Free Solution

PrestaShop is an open-source platform, so it is convenient for free to use with no concealed charges. Just download the platform, install it, and begin creating your store. You don’t require to do any extra tasks to get excited with PrestaShop eCommerce development.

  • Customizing store

Open Source is a process to go if you need to have a unique feel. In the extremely competing eCommerce business world, creating a lasting brand is core to your long-term success.

To customize your online store, you will require two modules. One that will assist you in making fast edits and an extra advanced module that will help you improve the codes to customize your store as you want.

You can also buy ready-to-use templates from PrestaShop certified partners.

  • Practical tools to control your online products

Using Prestashop, you can exert better power over your online offerings. It allows you to be in a place to join in the daily management of your online goods. You can also categorize your products under various leads. Therefore, it enables online visitors to process with a comprehensive online shopping experience. 

  • Product creation

Prestashop boasts of an inbuilt product creation area where you can list products that you want to sell. You can also include features to display the expiry dates for delicate products. Also, you can sell downloadable products using Prestashop.

Besides this, you can control your inventory and set restocking alarms whenever a product is about to go out of stock. It also involves an SEO section where you can add meta title, meta description, & other aspects.

  • Google Rich Snippet

The total number of people hunting for products on Google shows that ranking SERP is compelling. Rich snippets are languages that make it simple for a search engine to organize information.

This allows searchers the capability to view products that they search for and link prices. This is why you should add Google-rich snippets to your product link and increase your SEO efforts.

The Google-rich snippet is in the Prestashop add-ons marketplace. Take benefit of it to increase your reach and offer a fabulous shopping experience for visitors.

  • Payment Processing

To build your site entirely functional for accepting payments, you need to set up a payment gateway. Prestashop has over 250 payments and offers numerous add-ons. Prestashop bolsters an extensive range of payment gateways such as PayPal, Amazon pay, Payoneer, Stripe, etc.

  • Security

The Prestashop version is PCI compliant ready, which implies you will have to do this process by yourself. So you will have to buy an SSL certificate and always check in on security repair.

On another side, the Prestashop available version has its safety account renewed for you already because it is hosted on the Google cloud platform that incorporates a free SSL certificate.


PrestaShop is highly recommended for SMEs who are not thinking of any business development in the near future. As compared to other eCommerce development platforms available like Woocommerce, Magento, and Drupal, setting up a PrestaShop eCommerce store will need less time and money. You can also Hire Prestashop Developers to set up your store seamlessly. Get in touch with us now:

Jainesh Shah is a CEO and Co-Founder of iCreative Technologies Inc. iCreative Technologies is a digital eCommerce agency mainly serving B2B clients across the globe. With over 15 years of experience in technology and business, he is helping his client thrive in this competitive era. He is specialized in eCommerce consulting, creative thinking, generating new business ideas, and delivering end products to market in the digital space. He is working with the vision to help his partner agencies and Clients to grow in their respective businesses.

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